Tuesday, October 20, 2009

New Coke Mini

Coke launches new 90-calorie mini can.

The new 7.5 oz. mini can containing 90 calories will be released in select East Coast cities this December, with a nationwide rollout set for 2010. 

“As the world’s largest beverage company, we take seriously the need to help consumers balance calories consumed with calories expended,” said Sandy Douglas, president, Coca-Cola North America. “The Coca-Cola mini can innovation reinforces the Company’s support for healthy, active lifestyles.”

This announcement is coming on the heels of the company's move to put calorie information of the front of all its packaging. They've also partnered with Healthy Weight Commitment, a group of retailers and food manufacturers committed to reducing obesity in America. 

Coca-cola will also be offering the mini cans in Sprite, Fanta Orange, Cherry Coca-Cola, and Barq's Root Beer. 

Will you pick up a mini? 

The Ex-cessories Gals Take:
Allison - Never drink soda.
Elizabeth - I gave up soda cold turkey, which was extremely difficult.  If it wasn't for that, I would be all over this product! I was a huge Diet Coke fan. 
We both think that the mini packaging is sleek. 

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