A Cambridge University study found that entrepreneurs' brains have more activity in the region of the brain responsible for making "risky or hot" decisions. This is the first study to address entrepreneurs through neuroscience. Researchers gathered 16 successful entrepreneurs and 17 managers to be tested. The series of tests showed entrepreneurs to be more impulsive and mentally more flexible than the managers. Risk-taking is an essential part of the entrepreneurial process, which we have experienced first hand, and this study hopes to identify ways to teach brains that don't have enhanced activity in the medial and orbital sectors of the prefrontal cortex to turn up that part of the brain.
Do you think that this study sounds on point? Are you a risk-taker?
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